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14 Things you REALLY need to know to become Superman in Twitterville!
What is Twitter?
You're asking the wrong question. Perhaps the question should really be Do I tweet? And if you don't, why not? This is crucial if you want to learn how to use Twitter. Once upon a time there was blogging, and now there is TWITTER, a micro-blogging tool that has grown exponentially since its creation, back in 2006. One of the newest social networking sites, Twitter now hosts more than 8 million unique users. Given such popularity, it's no surprise that some celebrities would make use of it, as a means of solidifying their brand or expanding their fans base.Let's take for example Arnold Schwarzenegger (the Governor, not the Terminator). Right now he has 43,775 followers (or subscribers if you like) and his 'tweets' inform the interested fellows what he's been doing lately ("I just took an aerial tour of our Delta with Sec. Salazar, who announced $260 mil in ARRA funds to help restore our Delta and create jobs."), but are light on personal details.
On the other hand, some people will use Twitter simply to let everybody know what they've had for dinner or how they're feeling today. Needless to say, we all have different objectives or interests in life - and if yours is to learn how to use Twitter, we encourage you to continue reading.
To Tweet or not to Tweet...
...that is the question. Twitter is based around the simplest concept we've seen and revolves around a simple question: What are you doing now? While some people argue that Twitter is too limited in its uses, this very aspect makes Twitter a very creative medium to work in. Twitter allow its users to post 140-character micro-bloggings to inform their followers what they are doing at any moment in time. That's it! No one mile long blog post about irrelevant stuff, and not too much information to digest. It's all about the updates, really. You know how long a tweet can be, so you need to get creative.
Now, some people say that Twitter is a tool that can help you grow your business, while others would say that it's a complete waste of time and that you can't possibly take it serious. We say that Twitter makes it damn easy to put your business in front of the kind of people you will want to stay in-touch with, because it gives you all the tools you need to draw attention to yourself. You just have to learn how to use Twitter in your advantage.
People are not using Twitter just to let their followers know what they're doing. The site can also be used to ask questions or advice, and to connect with like-minded individuals. Did we mention you can also insert links in your tweets? That's right! So, once you have found someone you like, all you need to do is to click the Stalking, sorry we meant Follow, button under their picture. Being connected with a fellow Twitter enables you to keep an eye on all his future updates directly from your Profile. But enough about this, you're here to learn how to use Twitter, so let's get down to business...
Becoming Superman in Twitterville
- Customize your Profile page. Include your business logo, also create a background that relates to your business and makes you stand out from the crowd. To do this, go to Settings, then choose the Design tab. Also, make sure you fill the short bio and the URL of your Website, because every visitor you get is also a potential visitor for your Website. This is your first step in learning how to use Twitter.
- Promote your Twitter Profile. People won't follow if they don't know you're there. When you joined Twitter you received a unique address that you can promote anywhere you like: on forums, on a Website, in your email signature. Here's an example: http://twitter.com/schwarzenegger.
- Follow people with interests similar to yours. But how to find them? Look for [Search] at the bottom of your Twitter Profile and type down the words you are interested in. The search feature will return all profiles that include the words you searched for.
- When someone follows you, it's polite to follow back. Let's say you have about 2,000 followers, but you're only following 20 people. This reflects bad on your online personality, so don't do it. Anyway, you need to follow people first, before they choose to 'stalk' you. Prove them that you are worthy of being... well... followed.
- Don't sell yourself directly through your tweets. Instead, share something interesting that will encourage people to read more of your updates and even maybe follow you. You don't need to spam through your tweets, since your Profile includes your Website for everyone to visit anyway. Learn how to use Twitter - Keep reading...
- Focus on writing the best tweets you can come up with and let people decide if they want to learn more. Make your 'headlines' sound interesting, intrigued, shocking.
- Ask a question rather than posting statements all the time. Make sure it's interesting enough to entice your followers to tweet back. This is also a useful method to get some fresh input about your blog or Website or if you need a quick brainstorming.
- Shrink down your URL to save space. Go to http://tinyurl.com to get the short version of your page address. Don't worry about your link expiring. Also, this service is free.
- Use keywords to gain some extra traffic. Remember how you used [Search] to find other people with interests similar to yours? Guess what! They might be doing the same thing. So make sure you tell people what's your deal - what do you do - in your tweets. Use keywords to attract people to your Profile.
- See what successful Twitters are doing and do it yourself. Make notes on how they manage to get comments to their tweets. Best way to succeed - not only in Twitter, but also in life - is to learn from those who are already successful in their area. Ultimately, be prepared to experiment until you find your own voice.
- Don't always link your updates to your Website. There are some many interesting events out there worth mentioning. Occasionally provide your followers with bits of information that can really help out someone. Besides, the key to any social networking is to always add value, so keep this in mind when posting an update.
- Jump into conversations. Don't forget that Twitter is a discussion, not a broadcasting tool. This is an important aspect when learning how to use Twitter. Respond to others with advice or answers and there's a good chance they might decide to Follow you.
- Don't over-tweet! This may annoy your followers and force some of them to Unfollow you. And you don't want that.
- Acknowledge new followers. This is a nice way to thank your new friends by exposing them to your followers, who may never heard of them. One way to do this would be to type down "Welcome new followers @britneyspears, @obama!"
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Are you Twittering yet?
The above guidelines will provide you with a great start in Twitterville! Use the mini blog to let everyone know you wrote a new post on your blog today or to announce a new product. Concentrate on acquiring followers over time and you'll find that traffic builds over time too, as long as your updates are calling to action and are relevant to your followers. Remember, Twitter can be a big waste of time or a wonderful tool to market your business and to connect with like-minded people. It's easy to use, easy accessible, and even easier to navigate.
Come out from under your rock and register today! We taught you how to use Twitter, it's up to you now to gather the fruits. Good luck!
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Description: How to Twitter - 14 Steps to Success!
